Frameworks — This brief was written for leaders in child welfare, family wellbeing, or child/youth development who are doing important anti-racist work or moving toward adopting an anti-racist strategy. This guidance offers ways to communicate more effectively on issues like structural racism, racial and ethnic disparities, racial equity, and a vision for an anti-racist future. (January 2023)
Frameworks — This brief draws from previous research by the FrameWorks Institute to offer guidance grounded in empirical investigations into how Americans think about race and racism—and how to communicate in ways that shift mindsets and open thinking in productive directions. (June 2022)
We Make the Future — Based in the Race Class Narrative, this messaging guidance is for educators, parents, administrators and advocates making the public case for a racially and economically just approach to education. (Fall 2021)
American Heart Association Voices for Healthy Kids — The intention of this guide is to advance equitable policies and conversations about structural racism. It is an update of Voices for Healthy Kids’ 2018 health equity message guide, which grew out of a request from advocates for ways to inspire decision-makers to embed equity in policy language "because equal (giving everyone the same thing) isn’t equitable (ensuring everyone has what they need)." (February 2021)
Learn more about our racial equity initiative.
Topos Partnership — Topos Partnership, a cognitive-science and linguistics-based communications research firm has developed two new approaches designed to advance a policy agenda centered on the well-being of people of color. (May 2020)
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